Among all packaging finishes, Soft-Touch Lamination is one of the most premium and memorable options. Also known as velvet lamination, skin-touch film, or soft-feel lamination, it delivers a silky, velvety surface that feels incredibly smooth—creating an immediate sense of luxury the moment the packaging is touched.
This finish is favored by brands seeking both high-end appearance and tactile emotional connection.
Key Features of Soft-Touch Lamination
1. Velvety, silky touch
The surface feels soft and smooth, similar to touching peach skin or fine velvet.
2. Premium matte look
Creates a refined, non-reflective matte appearance that looks elegant and luxurious.
3. Enhances both visual and tactile experience
Improves overall packaging aesthetics while adding a memorable tactile element.
4. Good durability
More resistant to scratches than standard matte lamination, though some materials may show fingerprints depending on the film.
Where Is Soft-Touch Lamination Commonly Used?
This finish is widely used in premium packaging, including:
Beauty & skincare products
Luxury gift boxes
High-end stationery & creative products
Electronics packaging
Brand collaboration and limited-edition boxes
Perfume, fragrance, and specialty products
Soft-touch lamination is ideal for brands that want packaging to look minimal yet feel luxurious.
Soft-Touch Lamination vs. Matte Lamination
Soft-touch and matte lamination may appear similar at first glance, but the differences are clear：
Touch：Matte has a regular smooth feel; soft-touch offers a velvety, silky texture.
Visual effect：Both are matte, but soft-touch looks smoother, richer, and more refined.
Brand experience：Soft-touch provides a memorable tactile impression.
Cost：Soft-touch is slightly higher in cost but gives a significant upgrade in perceived value.
Simply put：
Matte lamination gives matte appearance. Soft-touch lamination gives matte appearance PLUS premium velvety touch.
Is Soft-Touch Lamination Right for Your Brand?
Choose it if your brand emphasizes:
Premium quality
Minimalistic luxury
Tactile experience
Elegant and refined appearance
Strong brand impression through touch
Soft-touch lamination is one of the fastest ways to elevate how your packaging looks and feels.