Date: October 21, 2024
In London, an independent jewelry designer was building her brand piece by piece. She sold handcrafted earrings and necklaces on Etsy and through Instagram, attracting a growing following of customers who valued originality and detail. While her jewelry was unique, her packaging told a different story—it was generic, inconsistent, and didn’t capture the elegance she wanted her brand to convey. She needed boxes that felt as special as the jewelry inside, but ordering thousands was out of the question for a small creative business.
When she came to PandaPackage, she asked for something refined and memorable, yet practical for her scale. We developed a velvet-wrapped rigid box, small and sturdy, with an interior insert lined in soft flocking to hold delicate pieces securely. On the lid, we used gold foil stamping to highlight her brand logo, giving the box a subtle shine without overwhelming its minimalist charm. Just as importantly, we offered low minimum orders, starting from only three hundred boxes, so she could stock packaging in line with her actual sales.
The first delivery changed the way she presented her jewelry. Instead of placing earrings in plain cartons, every piece was now nestled in a box that felt gift-worthy. Customers began describing the unboxing as “receiving a present,” and many shared photos of the packaging alongside the jewelry on social media. For the designer, the new boxes weren’t just about protection—they became part of her story, a tangible expression of the care and artistry behind her work.
