Date: April 2, 2025
In Vancouver, a small organic snack brand was preparing to launch a new line of dried fruits and nut mixes. Their products were healthy, natural, and marketed to environmentally conscious consumers. From the very beginning, the founders knew that packaging would play a central role in how the brand was perceived. They didn’t want plastic pouches that would end up in landfills; they wanted packaging that lived up to the same values as their food—clean, responsible, and sustainable.
The challenge was that most eco-friendly packaging suppliers required very large orders, far beyond what a small company testing a new product could handle. The brand only needed a few hundred units, enough to support a pilot launch through local retailers and online sales. They also wanted packaging that would keep the snacks fresh and safe while presenting a natural, earthy look that customers could trust.
At PandaPackage, we designed a pouch-and-box solution that combined practicality with sustainability. The inner pouch was made from PLA, a plant-based, compostable material that provided food-grade safety while breaking down naturally after use. For the outer packaging, we used FSC-certified kraft paper, simple and recyclable, with a transparent window that let customers see the snacks inside. To keep everything on-brand, we used soy-based inks to print the logo and product details in a clean, minimal design. And importantly, we supported small-batch production with a minimum order of just five hundred units.
When the brand rolled out its new packaging, it immediately became part of their story. On social media, they highlighted not only the ingredients of their snacks but also the compostable packaging that carried them. Customers noticed, too—many commented that they appreciated being able to buy a healthy snack without the guilt of extra waste. For this startup, the packaging didn’t just protect the food; it became a way to connect with the very people they were trying to reach: consumers who wanted products that were good for themselves and for the planet.
